There are plenty of reports on how members of the millennial generation are “supposed” to behave. What we buy, what websites we like, what stores we shop at and what’s going to be the next big thing.
Is all this big picture information about millennials useful? Absolutely. But sometimes, you just need to talk to one. That’s where I come in.
How to Market to Me is as simple as that. It’s my opinion, as a millennial, on how to reach the millennial market. And since my two biggest passions are marketing and talking, I have a lot to say.
It’s about the advertisements that “get” me as a twentysomething consumer. The companies that understand my values, participate in my humor and reach me when/where I’m most likely to need them.
It’s also about companies that don’t do any of those things and how they can better reach me (and people like me) in the future.
Millennials are a new market that are only going to grow (and spend) more. Don’t you want the inside scoop?
I love to meet new people. Feel free to give me a shout about blog ideas, your thoughts, feedback or just to say hi!